HomeAgain microchip scam jeopardizes your pets

As a pet lover, pet owner and pet advocate, it absolutely enraged me when I found out firsthand about the HomeAgain microchip scam.

Being such a responsible pet owner I thought that if my pet was microchipped and registered, we would stand a very good chance at being reunited should my pet get lost.

Boy, was I wrong.

The pet micro chip concept is fantastic.  You:

  • Get your get microchipped.
  • Register it in a database.

If you and your pet are separated and your pet is turned  in to a shelter, vets office or some type of rescue group, they will scan the microchip, read the info and you are your precious baby will be reunited.

Some companies, particularly HomeAgain,  have changed such a great concept into something negative and HomeAgain’s actions, in particular, can actually prevent you from being reunited with your pet should he or she become lost.

HomeAgain microchip scam can kill your pet!

Because of the underhanded practices, the HomeAgain microchip scam  can even result in your lost pet being put to sleep due to the unethical tactics that HomeAgain uses.

Let me explain.

HomeAgain at one time had the monopoly on the pet microchipping industry.

If your pet was microchipped it was a HomeAgain microchip. Period.

After adopting a pet or having a microchip implanted at the vet, the owner would then pay a fee and register their pet.  Easy and effective.

As time went on, other companies entered the pet microchipping business.

HomeAgain was not too happy about this.

In order to retain their leadership spot,  they had to do something since there was now serious competition that could ultimately put them out of business.

HomeAgain changes their business strategy

HomeAgain decided that they would continue to make their money off of consumers and they their mission was to convince shelters that they were still  the best choice  for pet microchipping.

Aggressive and persuasive HomeAgain representatives would visit vets and shelters and provide them with free supplies, such as expensive scanners,  while still offering pet microchipping registration to owners for a nominal one-time fee.

Since technology had advanced and microchips made by any company, including HomeAgain, were able to be scanned and read by any business that owned a universal microchip reader, HomeAgain wanted to make sure that shelters implanted HomeAgain brand mircochips in any animal as soon as they taken in by a shelter.

To achive that goal,  HomeAgain stepped up their free offerings to shelters and vets, offering them thousands of dollars in free merchandise, and most likely cash incentives as well, to ensure that these business would only use HomeAgain microchips.

They are unverified stories circulating on the Internet that HomeAgain would attempt to confiscate scanners from other companies!

HomeAgain became very aggressive and completely changed their business model.

Once they knew that the vast majority of shelters were implanting HomeAgain pet microchips upon intake, they were ready for phase two and implemented an annual membership program, versus a one-time pet microchipping fee that  continues to confuse many people.

The marketing for the program leads pet owners to believe that their pets are not covered if pet parents do not renew their HomeAgain membership and that is simply not true.

Numerous companies are now in the pet microchip market and an AAHA pet microchip database was created.

This fantastic tool was designed to allow anyone to type in a pets microchip number and find out what company the microchip is registered to.  Then a simple phone call would enable the pets owner to be located.

Fantastic concept except not all pet microchipping companies participate in it.

HomeAgain does participate, however, as you will see, they have found a way to again manipulate the system to their advantage and use this information to penalize pet owners who dare to register a HomeAgain microchip elsewhere.

Shelters and vets will erroneously tell you that the microchip implanted in your pet is not registered until you register with HomeAgain and pay a fee, because that’s what HomeAgain tells them but the chip is registered.

The truth is that the microchip is registered to HomeAgain and if you fail to pay for a membership with HomeAgain, they will take steps to prevent you from being reunited with your pet.

As you will see as your read on through this site, that horrible, deplorable, unethical business tactic, which is very lucrative for HomeAgain, can cause your pet to be killed at a shelter.

Here’s why.

The microchips are all numbered and HomeAgain knows exactly which vet or shelter received each numbered microchip.

Should you register with another pet microchipping company, HomeAgain will manipulate the registration so that their information will come up first when a person has found an animal and searches using the AAHA look-up tool.

That means that even though you have a pet that is microchipped and even though you registered the microchip with another company, the HomeAgain entry will come up first.

And that can mean the untimely demise of your beloved furry family member should he or she become lost.

Shelters and vets,  who are often overworked and understaffed, will very likely contact the the first entry that shows up.

When they contact HomeAgain, they are told that the microchip is unregistered because the pet owner was irresponsible.

Your pet is then left at the shelter and can very likely be put to sleep if he or she is old, timid or scared, ill or otherwise deemed unadoptable.

HomeAgain then uses information about the microchips, even ones that are not registered with them but are HomeAgain chips to inflate the numbers of the total amount of un-microchipped pets.

An appalling and potentially deadly practice.

And all to make money without any concern for pets.

This website was created to educate pet owners and to explain and expose the HomeAgain microchip scam.

If you are not completely outraged now, you will be as you make your way through the website.

Pet owners, pet lovers and pet advocates need to take action to stop the HomeAgain microchip scam.

  • Lee Consolo

    Should you register with another pet microchipping company, HomeAgain will manipulate the registration so that their information will come up first when a person has found an animal and searches using the AAHA look-up tool.

    That means that even though you have a pet that is microchipped and even though you registered the microchip with another company, the HomeAgain entry will come up first.

    And that can mean the untimely demise of your beloved furry family member should he or she become lost.

    Shelters and vets, who are often overworked and understaffed, will very likely contact the the first entry that shows up.

    When they contact HomeAgain, they are told that the microchip is unregistered because the pet owner was irresponsible.

    Your pet is then left at the shelter and can very likely be put to sleep if he or she is old, timid or scared, ill or otherwise deemed unadoptable.

    response:
    Uhh if your pet is not registered it will not come up in AAHA. If it is, it will come up. Also vets need to call both companies that show up–its not HomeAgain’s fault if
    the vet/shelter doesn’t do what they are supposed to do…

    • dakingofspice

      Exactly Lee. This person can’t figure out how to wrap their head around the notion that if HomeAgain’s website and the AAHA site say the pet is enrolled with HomeAgain, that means that it’s enrolled with HomeAgain rather than HomeAgain magically altering records of pets who aren’t registered.

      • JD Law

        I tried it – the author is correct. I have a scanner and it shows my microchip as being registered with Home Again, but when I call Home Again they say the registration was not completed, and they also CLAIM there is no contact info for the owner. So if my pet gets lost, they might end up killed by the shelter. Thanks so much to the vet for charging me for a microchip scam that might actually end up bringing HARM to my pet.

        • Robert Priebe

          Microchip bring harm to your pet? You seem quite dramatic.

    • http://www.homeagainmicroschipscam.com Miz.Chellie

      I don;t think you quite understand or perhaps you work for HomeAgain. THEY ALTER RECORDS.

  • DR. Amber Cross

    the creator of this page… needs a life. this is the most contrived mountain of crap i have ever read in my life. I have run an animal shelter for 26 years and i can say with certainty… the author of this page has taken her bad experience… with about 15% fact.. and filled in the rest with venom and conjecture. please for all of our sake in the animal adoption world..find another hobby. or just dont speak.. ever… ever again.

    • markjschumaker

      Agree. Our two huskies are micro-chipped and registered with Home Again, and were returned to us before we even knew they escaped from our backyard when a neighbor contacted Home Again.

    • Linda Hendrex

      It is fine that you have had good experiences with Home Again and you like them, but you are WAY out of line to demand that a person who disagrees to shut up and never speak again. There are plenty of people out there whose experiences with this company are terrible. They need to be held accountable. If their services are so great, then they will be able to overcome a few disgruntled customers. But if they are involved in some of the practices listed here, they need to be held accountable.

      I have an idea. If you like this company, then post a constructive comment explaining the facts and telling us why you like them. So far, all you have said is the following:

      1. The creator of this page needs a life. (How do you know this? Do you know the person who wrote this article?)
      2. That you run a shelter. Great. What does that have to do with Home Again?
      3. This article is only 15% fact. Since you are so familiar with the real truth, could you be specific about the 85% lies that are contained herein? And while you are at it, please comment on the 15% truth that is told here. AND. Don’t forget to give us your reasons to believe that the author is engaging in deception.
      4. You engaged in a personal attack on the author without in any way saying anything of substance to support your point! You said that the author is full of VENOM and proceeded to tell him/her to never…ever…ever… speak again.

      So. You don’t like what this person says and so you think it is OK to call them names and tell them to shut up! And you accuse someone else of venom?

      • JD Law

        Excellent response, Linda. Especially since others of us have been attempted SCAM victims of Home Again ourselves. I predict (HOPE) that Home Again will cease their smoke and mirrors games, and do the RIGHT THING for the animals for whose microchips THEY WERE PAID.

        I already called them on the carpet about mine….suddenly my pets are “registered” and they miraculously have my contact information. But all NEW microchips, which AGAIN, I have already PAID FOR- the same thing is happening.

        I am tired of having to call them on the carpet each time they pull this on a new microchip –
        for which they were PAID by me – through the vet. Once you call them on it, “Oops…” they say and suddenly they fix it.

        I hate this company’s business practices.

    • JD Law

      Incredibly rude response! “Get a life”? “Crap”? What sort of DOCTOR are you claiming to be? Really inexcusable personal attacks on the author. I am assuming you either work for Home Again or get a lot of “free
      Stuff” from them. Otherwise,
      why so much venom against the author about her personal experience? Hmmm?

      Home Again pulled this on ME, and so I am taking them to task over it. And I have a RIGHT to do so! This author is ALSO within his/her rights to complain about her direct personal experience, and to share her experience to help others.

      You have NO right to tell her to be silent – she has a RIGHT to share her experience, as do I. Your ad hominem attacks speak volumes –
      about you.

      • Robert Priebe

        You need to chill out, Nancy Grace.

  • John Durrett

    The central database management is what needs to be addressed. Change the rules so that owners can update their records directly and not be behoven to any manufacturer. Homeagain today, tomorrow it may be another manufacturer. What your looking for is a manufacturer who transfers control of the rfid to you permanently. Then you are responsible alone for updating your records. Current renewal price after first year prepaid is less than 18 dollars for homeagain. I find that to be a bargain. Add to that the notification system which tells you of lost pets in your area and it’s priceless. Knowing other owners in area who care enough to have their pet registered and receive notifications should my loved ones go missing is something I am happy to sign up for.

    For now you have a choice to use chipping and pay for recovery service or keep your pet collared with its name, your name and phone number on it. Like we did long before chips were created.

    This site is good to create awareness of your responsibility as a pet owner to keep them safe by whatever means you find acceptable.

  • Robert Priebe

    I see a lot of talk about a scam, without the article ever getting to the scam it’s accusing of….

    • JD Law

      You didn’t click on the link where the author explains the scam. I ALSO have found this to be true, and I have told my vet WHO CHARGED ME for the microchip that when I call the company about my pet’s
      Microchip they claim I never registered it,
      And so they have “no emergency contact info”
      for my pet.

      Curiously they email me constantly about my pet, and I also have the paperwork the Vet had me fill out when I registered my pets.

      I am pursing this myself further, as I work as a volunteer in Animal Rescue, and was shocked to research for myself and find this is TRUE.

  • ruth

    So why do you have ads for Home Again microchips on your web site?

    • Linda Hendrex

      Ruth, The author of this article has no control over the ads that appear on the site. If you are an animal lover, your interests are tracked online and you see ads that reflect those interests. You generated the Home Again ads yourself, and others looking at this same site are likely to see other types of ads, depending on their browsing history. Right now, I am looking at an ad for some window glass film because I did a search for this kind of product last night. My husband has in interest in cars and he sees car ads on every site he visits.

    • JD Law

      Home Again purchased ads on this particular blog site! THAT IS WHY! The blogger has no control,
      And Home Again is being “clever”.

  • Linda Hendrex

    I agree with the author of this page. I have been a faithfully paid member of Home Again for 3 years and my experience with them has been dismal. At first I was enthusiastic and went for the full registration and even purchased ID Tags for a WHOPPING 23.00!!!! The tags were absolute garbage with shallow engraving and illegible writing. I replaced the tags at a local farm and ranch store for a total of $1.99 each for excellent quality tags.

    From a website that is full of bugs, to substandard merchandise that they sell for a super-premium price, I have become gradually more and more disappointed until a few months ago we lost one of our dogs and Home Again actually hindered our search and in no way helped. When we contacted them about our experience, they didn’t even bother to reply to our email. With the help of a local radio station and generous folks who came out and searched, we found our dog, but it was no thanks to Home Again.

    I believe everything this author says and now I am afraid to ditch Home Again and register our dogs with a competitor! They worship the almighty dollar and do not care a fig about their customers or their pets. It’s a shame that they have brainwashed the shelter and veterinary communities to the point that a doctor had to come on this discussion and demand that the author “find another hobby. or just dont speak.. ever… ever again”. (Freedom of Speech anyone? Unbelievable.) People who run shelters and veterinary offices only get the to see the hype and they don’t experience this corporation when something goes wrong.

    • JD Law

      I also have had the same horrific experience. The vet collected the money upfront, then Home Again besieged me with emails about my REGISTERED pets.

      However, if you don’t pay them MORE money, you might find they claim your pet is unregistered and that they have no information when they are called. I already called on my microchips, and HOME AGAIN CLAIMS there is no contact info for me – the owner – or the emergency contact persons I listed. Needless to say, I am disgusted and furious with this company and I have informed my Vet of their practices.

      Also they have an 800 number which automatically identities your Caller ID (despite whether you call from a blocked number or not). So be careful to use a different number than the one you registered with if you decide to check on the registration of your pet’s ID.

      And OBVIOUSLY, when you call in, make SURE you are calling in as an anonymous person checking on whose pet the registration belongs to, not as yourself!

    • JD Law

      I question whether the person who viciously attacked the author, is ANY sort of real doctor.
      Most likely they are a representative of the company, or someone who gets freebies from them. If enough of us share our experiences, and complain IN WRITING to the vet who sold us the microchip, MAYBE this company will
      Change their business practices.

      I am registering my animals on other sites. And I will follow up intermittently, to make sure my animals are protected.
      That is my right to do-despite what this “Amber” says.